Volty by Energy Road

Ideal Site Locations

Government

Government procurement leaders are tasked with securing sustainable energy solutions that meet consumption needs while adhering to strict budget constraints.  Traditional renewable energy sources like solar and wind often fall short due to intermittency issues, complex installations and high land use requiring high upfront costs, making it difficult to achieve both sustainability and cost-efficiency. Balancing the increasing demand for reliable energy with environmental responsibility is a constant challenge.

Energy Road’s roadway generator provides government entities with a cost-effective, scalable, and reliable renewable energy solution that generates electricity and revenue during peak usage times by leveraging existing traffic patterns. Volty double serves as a traffic calming device (i.e., a speed hump) to keep pedestrians safer and one that pays itself off under 1.7 years.

The Bay area is a great place to install a large system. In July 2022, there were 3,739,359 one-way vehicle toll crossings on the SF – Oakland Bay Bridge, with a total of 39,324,095 vehicles for the 2020-2021 year (https://mtc.ca.gov). The energy from these vehicles can be converted into renewable energy, directly contributing to the grid.

Commercial Businesses

Sustainability leaders are tasked with reducing their organization’s environmental impact and energy costs, often facing pressure to implement visible and impactful solutions. Traditional renewable energy sources like solar and wind can be expensive, and are limited because of intermittency challenges, and/space/roof requirements.

Energy Road’s Volty provides a visible commitment to sustainability, showcasing your organization as an industry leader in responsible energy practices.  By generating renewable energy during peak hours, you’ll reduce your reliance on the grid, lower energy costs, and achieve a significant return on investment.

Energy Road installs scalable Energy Hump systems in high-traffic areas like parking garages or on busy campuses. These systems harness the kinetic energy from vehicles slowing down or braking, converting it into clean electricity to power your facilities.

Community Volty

The roadway location allows users to connect and share an energy system (e.g., community solar) to lower electric bills. Experiencing Volty in the community will also raise awareness about climate change and renewable energy efforts.

If you are an interested customer and would like to be personally notified as Volty becomes available, please email: kelly.energyroad@gmail.com

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Competitor Matrix for Roadway Power Generation

This competitor matrix compares Volty (Energy Humps) with Solar Roadways, Kinetic tiles and Piezoelectric Systems across various aspects such as cost, installation, environmental impact, space requirements, dependability, and maintenance. This comparison can help in understanding the relative strengths and weaknesses of each technology.

Volty can help lower your electricity bills in several ways: 

Lower cost per kWh: Volty can produce electricity at a lower cost per kilowatt hour (kWh) than your utility company

Lock in energy costs: Volty allows you to lock in your energy costs at a consistent rate (i.e., PPA) instead of worrying about rate increases from your utility

Net metering: When you allow Volty to feed energy into the grid, you can receive compensation from your utility through net metering

Tax incentives: You may be eligible for tax incentives and local rebates for installing renewable energy

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News

Energy Road in the News

Fresh Off Earning Her Purdue Doctorate, Kelly Cole’s Goals Get an Unexpected Jolt

Our founder, Dr. Kelly Cole, was recently featured in the Indianapolis Business Journal (IBJ)! The article dives into how Kelly’s journey — from her Ph.D. research at Purdue to launching Volty, our patented roadway energy generator — is helping reshape how communities think about clean, resilient energy.

The story highlights: How Volty turns everyday traffic into renewable electricity. Our upcoming pilot with the City of West Lafayette. Our mission to help cities reduce utility costs, cut emissions, and build stronger infrastructure — one speed hump at a time.

Read the full feature here: IBJ: Fresh Off Earning Her Purdue Doctorate, Kelly Cole’s Goals Get an Unexpected Jolt: https://www.ibj.com/articles/fresh-off-earning-her-purdue-doctorate-kelly-coles-goals-get-an-unexpected-jolt

Thank you to the IBJ for spotlighting our work and to our partners at Blichmann Engineering and the City of West Lafayette for believing in Volty’s potential.

Stay tuned for updates as we move toward our first full-scale deployment!

Volty by Energy Road: Turning Traffic Into Power

West Lafayette, IN – May 20, 2025
Energy Road has unveiled Volty, a roadway-integrated electric generator that transforms vehicle traffic into usable electricity. Unlike traditional renewables, Volty captures wasted braking energy from vehicles that are already required to slow down—such as at speed humps, toll booths, parking lots/garages, intersections, pedestrian zones, etc.

• Energy Output: ~267 kWh per day per unit (equivalent to the daily energy use of 10 homes)
• Revenue Potential: $42/day based on $0.16 per kWh net metering
• ROI: 62% annual return with a 1.6-year payback period
• Deployment: First pilot launching in West Lafayette, Indiana in late 2025

How It Works

Volty is installed flush into the roadway, similar to a standard speed bump. As vehicles pass over, the system compresses a hydraulic loop that drives a turbine to generate electricity. The design is modular, scalable, and ideal for urban infrastructure.

• Streetlights
• Traffic signals
• EV chargers
• Airport lots
• Public facilities

Quote from Energy Road

“Volty is placed on roads where vehicles are already slowing down or required to stop. By converting that wasted energy into power, we’re creating clean, local electricity without disrupting traffic.”
— Kelly Cole, Co-Founder of Energy Road

Read the full press release on EIN Presswire: https://www.einpresswire.com/article/813644360/indiana-startup-finalizes-roadway-generator-to-help-lower-energy-costs-and-solve-intermittency-challenges